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Job Description
- Planning, development, and execution of national digital programs and campaigns, including online advertising, web site strategy and design, social media, mobile, and deliverables.
- Interfacing with marketing communications functions, as well as PR, events, retail and business product marketing teams, social networking landing pages, and mobile.
- Developing and coordinating multimedia packages.
Job Requirements
- Solid understanding of web metrics, digital analytics, with the ability to generate, analyze, and interpret data.
- Must be able to work under constant deadline pressure and manage multiple projects across multiple lines of business.
- Strong management skills, excellent oral, and written communication skills.
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