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Marketing Specialist

KASBEE Holding Ltd.
Cairo, Egypt
Posted 4 years ago
100Applicants for1 open position
  • 0Viewed
  • 0In Consideration
  • 0Not Selected
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Job Details

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Job Description

  • Handle Social Media marketing efforts, from ideas and calendars to execution and measurement, in coordination with the Marketing Operations Team Leader.
  • Having a role in email marketing efforts, from managing lists and drafting, to launching campaigns, troubleshooting and analysis.
  • Maintain a communication channel with the team and follow up with the daily tasks.
  • Work with the marketing management to ensure the implementation of strategic marketing plans and translating them into actionable tasks.
  • Support in content marketing efforts, from creating ideas and providing creative content to publishing, as well as creating landing pages, blog posts and following up on related creative tasks.
  • Function within a team structure and operate as a partner to all team members across the Company

Job Requirements

Professional Skills:

  • 4-year working experience in a marketing capacity playing digital marketing role.
  • Experience in creating a Social Media content plan and executing it.
  • Experience in using Social Media Management tools, like Hootsuite, Sprout Social, Falcon.io and others.
  • Experience in Email Marketing.
  • The ability to demonstrate what measures and techniques they took to increase open rate, Click-Through Rate and reduce Bounce rate.
  • Knowledge about how to follow trends and leverage them.
  • Familiarity with Content Marketing.
  • Familiarity with SEO.
  • Comprehensive idea of different Arab cultures and their nuances.
  • Familiarity with email authentication and validation techniques, like SPF, DKIM and DMARC is a big plus.
  • Familiarity with paid media tools, such as Google AdWords, Facebook Ads, Twitter Ads and others, is a big plus.
  • Ability to create landing pages and familiarity with landing page creation tools and design principles is a plus.
  • A keen eye for design is a plus.
  • Knowledge of WordPress is a plus.
  • Knowledge of YouTube and video production is a plus.
  • Knowledge of gaming and sports is a plus.
  • Familiarity in Front-End is a plus.
  • Familiarity in graphic design software, like Adobe Photoshop and Adobe Illustrator, is a plus.

Interpersonal Skills:

  • Fluency in both Arabic and English.
  • Having exceptional attention to detail.
  • Being highly organized.
  • Having excellent written and verbal communication skills are a must.
  • Being creative.
  • Being highly interactive and cross-functional.
  • Being a strong team player.
  • Being able to multitask and handle multiple simultaneous projects.
  • Being self-motivated and proactive.

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