IT Sales And Marketing Manager

• Provide leadership and coordination of company sales & marketing functions from strategy definition to tactical activities analysis and monitoring.
• Establish general sales targets and assign commercial goals to account managers, and eligible product managers and product specialists (content based P&S).
• Define the strategy to evolve current products & services and define new P&S according to market status and corporate strategy.
• Participate in the definition of the corporate strategy.

Sales functions definition, coordination and monitoring

• Define general sales targets (customer acquisition, retention, and expansion targets), and establish KPIs to monitor sales performance.
• Develop and coordinate sales methodology according to sales targets and P&S to be offered to the market.
• Directly manage major and critical developing client accounts, and coordinate the management of all other accounts.
• Participate in the development of new project proposals.
• Set sales targets to account managers, coordinate them and provide support getting involved in major accounts and opportunities.
• Establish and implement short and long term departmental goals, policies and operating procedures.
• Generate and interpret sales forecast to estimate future incomes and assess sales performance.
• Analyze and evaluate the effectiveness of sales methods, costs, and results.

Products & services strategy definition and development

• Enforce creativity and innovation assessing concept ideas and value propositions within the organization for new P&S development.
• Provide guidance and support for conducting market studies to assess the suitability of Qanawat’s P&S. Identify opportunities to increase and expand business.
• Define and maintain P&S road map to control the evolution of current P&S and plan the launch of new ones.
• Assign and coordinate product managers to define and assess the feasibility of new P&S to be launched as defined in P&S road map.
• Assess technical and commercial feasibility analysis and preliminary business cases for new P&S definition and provide the GO/NO GO for their complete specification.
• Support product manager conducting the detailed description of new P&S features and business requirements.
• Review and validate new P&S specifications and final business case providing recommendations about P&S development and launch.
• Oversee the preparation of sales & marketing materials for new P&S and coordinate training sessions for sales & marketing personnel.
• Manage sales & marketing team:
• Assign tasks and accountabilities for current and future accounts and P&S.
• Oversee sales lifecycle approving eligible tasks and proposals.
• Support and coordinate product managers in new P&S definition, and launch planning tasks.
• Recruit, train, supervise, and evaluate department staff.
• Collect feedback from sales & marketing team to improve sales & marketing policies and procedures.
• Develop and manage sales & marketing budgets.
• Help manage the reputation and image of Qanawat in front of its customers and stakeholders.
• Plan and coordinate public affairs, and communications efforts to include public relations and community outreach.
• Represent the company at various community and/or business meetings to promote the company.
• Promote positive relations with partners, vendors, and distributors.