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Job Description
Job Description
About the Job
This role has a wide variety of exciting duties that revolve around acquiring and engaging with new consumers using various approaches. Selected candidates will have the opportunity to be mentored and coached by very senior leaders from big multinational companies.
Key responsibilities will include:
- Carrying out focus groups and gathering meaningful consumer insights that would help in launching new products/campaigns, and improving existing ones
- Execute superior communication across multiple channels
- Execute direct-to-consumer activities and events that would drive trial
- Work with design agencies to create state of the art point of sale material
- Prepare marketing plans and budget
- Analyze and evaluate the impact of marketing plans on the business as well as recommend improvements
Job Requirements
- Bachelor Degree in Marketing or related fields.
- Deep knowledge of brand strategy, building brand love, developing unique and differentiated consumer communication and marketing plans, business ownership, project management
- Commercial knowledge (shopper marketing, channel and market understanding)
- Collaborative, creative and innovative
- Proactive and has strong analytical skills