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Job Description
job brief:
- We are looking for a talented Social media Specialist to administer our social media accounts, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.
- As a Social media Specialist, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.
Responsibilities
- Perform research on current benchmark trends and audience preferences
- Design and implement social media strategy to align with business goals
- Set specific objectives and report on ROI
- Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos, and news)
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews
- Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout, Instagram and WhatsApp)
- Suggest and implement new features to develop brand awareness, like promotions and competitions
- Stay up-to-date with current technologies and trends in social media, design tools, and applications.
Job Requirements
- BSc degree in Marketing or relevant field.
- +2 years of experience.
- Ability to deliver creative content (text, image, and video)
- Solid knowledge of keyword research and Google Analytics
- Can spread and carry the marketing messages in social media
- Excellent knowledge about Facebook, Instagram, YouTube, google adds; search & display, google plus, Snapchat, google plus, Twitter & all social channels
- Can reach the required target segments in all social media channels
- Can apply the marketing plan of products and the company in all social media channels
- Can apply the marketing positioning, segmentation, and targeting in all digital channels
- Knows about colors indications in the used social images
- Knows about different social channels’ policies and guidelines
- Social Media Experience.
- Excellent command of the English language
- Creative
- Patient, strong sense of responsibility, and strong service awareness.
- Good in Excel and analysis of data skills.
- Familiar with social media operations and management
- Have good communication skills, self-learning ability, ability to solve and summarize problems.
- Background in Graphic Design is a must.