Marketing Specialist - BTL
Proserv. -
Maadi, CairoPosted 4 years ago54Applicants for1 open position
- 45Viewed
- 7In Consideration
- 0Not Selected
Job Details
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Job Description
Proserv. Egypt is hiring for ENOC Misr, Marketing Specialist
General Marketing Activities
- Implement marketing plans focusing mainly on BTL marketing to ensure delivery of sales targets and achieve campaign KPIs.
- Agency Management and review to ensure accurate implementation of programs.
- Gather and maintain competitor intelligence through multiple sources, and report on competition and market trends.
- Assist in the development and maintenance of the ENOC Misr brand/product communication
- Ensure all material and activities are consistent and in line with company’s brand positioning and objectives.
BTL:
- Assist in the implementation and developing of the annual marketing plan.
- Manage the relationship with BTL agencies.
- Plan & supervise the seasonal on-ground activities and promotions.
- Understand marketing and commercial sectors objectives and constrains and translate these into action sheets and marketing briefs.
- Monitor market activities (competitors).
- Prepare reports, specifications and creative briefs.
Job Requirements
- 3-5 years of experience in BTL
- Experience in handling marketing agencies
- Proficiency in both the English and Arabic Languages
- Previous experience working in Lubricants , or handling Lubricants clients if working in an agency
