Digital Marketing Specialist

Centro -
Maadi, CairoPosted 4 years ago

102Applicants for1 open position

Job Details

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Main Job Duties:

Design digital media campaigns aligned with business goals
Coordinate the creation of digital content (e.g. website, blogs, press releases and podcasts)
Manage end-to-end digital projects
Establish our web presence to boost brand awareness
Maintain a strong online company voice through social media
Liaise with the Creative, Content Generation Teams to ensure brand consistency
Suggest and implement direct marketing methods to increase profitability
Monitor ROI and KPIs
Stay up-to-date with digital media developments

1-4 years’ experience in Online Marketing
Demonstrable experience leading and managing SEO/SEM, Email Marketing, Social Media and Online Advertising Campaigns
Solid knowledge of G AdWords, G Analytics, G My Business, Hootsuite, YouTube, Mailchimp and Facebook for Business
Experience in optimizing Landing Pages and user funnels
Experience with A/B and multivariate experiments
Basic understanding of Graphic Design
Familiarity with Web Development, WordPress and HTML
Excellent understanding of digital marketing concepts and best practices
Up-to-date with the latest trends and best practices in online marketing and measurement
Strong analytical skills and data-driven thinking