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Job Description
- Developing and implementing marketing campaigns and activities ATL and BTLs.
- Managing Company’s SKUs monitoring its performance & ensuring availability across promotion period.
- Managing and developing promotional calendar which lead to an increase in volume of sales
- Help developing long term loyalty programs for trade Customers to meet or exceed sales objectives.
- Tracking performance of brand against target and developing action plan accordingly .
- Develop competitive analysis for company’s brand against competition.
- Following up social media team and asses team’s performance.
Job Requirements
- Areas of expertise: Marketing Communication, Branding, Market Research, Digital Marketing, B2B and B2C marketing, ATL & BTL knowledge.
- FMCG background is highly recommended.
- Fluent English, Advanced computer skills