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Digital Marketing Specialist

BME EVENTS
New Cairo, Cairo
Posted 4 years ago
36Applicants for1 open position
  • 31Viewed
  • 11In Consideration
  • 0Not Selected
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Job Details

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Job Description

About BME Events

We are a multi-faceted event planning and production company. Whether it’s a product launch, a corporate trade show or something a little more consumer-driven, we are experts in assessing our clients’ needs and exceeding their expectations. Together with our sister companies, we’ve got a broad range of skills and resources to meet any event requirement. Headquartered in London with a branch in Cairo, more on www.thebmegroup.com

About GTP

Global Travel Partners Ltd. is a leading provider of worldwide hotel accommodation for the business community. We specialize in offering the best corporate rates through long-lasting relationships with the world’s leading suppliers of hotel rooms and prides itself on offering no hidden fees. www.gtphotels.com

About the role

It’s a busy role for 2 very interesting and unique businesses and you will need to manage your workload and time efficiently.

Typical Responsibilities:

  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
  • Design, create and manage social media marketing campaigns
  • Create and maintain company social media pages and profiles, optimize company pages within each platform to increase the visibility of company’s social content and maximize reach and visitor promotions
  • Prepare and update all content and schedules for all social media channels such as Facebook, twitter, LinkedIn, Instagram
  • Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections through dialog and messaging and encourage community members to take action
  • Create editorial calendars and syndication schedules
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
  • Assist in the creation of different online and offline marketing materials including key visuals for our marketing platforms.
  • Manage a positive web presence which is easy to find and navigate, and which is regularly updated
  • Prepare (write and design) online newsletters and promotional emails and organize their distribution through various channels
  • Prepare and update website content for BME Global and its different events
  • Assist in implementing marketing and promotional plans, including schedules for media, direct marketing, and PR
  • Assist with building partnerships with media partners and agencies.
  • Coordinate and manage relationships with suppliers

Job Requirements

Key Skills / requirements:

  • Excellent spoken and written English as well as Arabic
  • Have excellent communication skills, be innovative and display images as well as being self-motivated
  • Bachelor's degree in business administration, marketing, communications, or a related field
  • 2-3 years of working experience in the social media marketing or as a digital media specialist
  • Knowledge of online marketing and a good understanding of major marketing channels
  • Positive attitude, detail and customer-oriented with good multitasking and organizational ability
  • Excellent writing, editing (photo/video/text), presentation and communication skills
  • Proficiency in MS Office, Photoshop, Illustrator

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