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Job Description
The digital Marketing Specialist is responsible for creating, managing, and executing highly targeted digital media campaigns in social media platforms: Facebook, Instagram, Twitter, Snapchat and LinkedIn through Google Ads, GDN, and Mobile.
Responsibilities
- Design, build and maintain social media presence across all digital channels.
- Create and manage required contents.
- Deliver fully integrated campaigns.
- Develop B2B & B2C digital activities to increase brand awareness and generate leads (attract new potential clients)
- Run effective and optimized social media campaigns and
- Prepare and manage the digital marketing budget.
- Measure, analyze and report the performance on all digital channels.
- Forecast marketing campaign growth and ROI for marketing campaigns.
- Research and monitor the competitors’ activities.
Job Requirements
- Bachelor's degree or equivalent in marketing or a related field.
- 3 to 4 years of experience in digital marketing (preferably in a Marketing Agency).
- Highly creative with experience in identifying the target audiences.
- Hands-on experience with Photoshop and Illustrator.
- Excellent knowledge of digital marketing channels and SEM.
- Proven work experience with Social Media Platforms (Facebook, Twitter, Snapchat, Instagram, LinkedIn, Google Adwords, and SEM).
- Solid knowledge of website analytics tools (e.g., Google Analytics and Web Trends).
- Excellent analytical abilities in digital data
- Prepare reports to measure the performance of digital campaigns.
- Very good command of the English language.
- Excellent multitasking skills.
