Digital Marketing Specialist

Be quick -
New Cairo, CairoPosted 4 years ago

71Applicants for1 open position

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Create online banner adverts and oversee pay per click (PPC) ads management like Google Ads.
Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising
Oversee a social media strategy
Manage and maintain the organization’s website(s)
Write and optimize content for the website and social networking accounts such as Facebook and Twitter
Track and analyze website traffic flow and provide regular internal reports
Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
Continually work on the Search Engine Optimization of the website(s)
Fix any errors or bugs in online content
Edit and post videos, podcasts and audio content to online sites

Good command of the English language.
Excellent understanding of digital marketing concepts and best practices
Experience with social media, Google Ad-words and email campaigns and SEO/SEM
Bachelor's degree
Teamwork
A digital marketing professional, or Internet marketing specialist, is often responsible for developing the strategy used in marketing a company's product online, utilizing such techniques in the field as social media, Web analytics, e-mail marketing and search engine optimization, among others.
They may put together various online promotions and e-mailing campaigns to get their company's message out, as well as perform consumer research to discover other ways of reaching customers via the Internet.