Social Media Specialist

Tycoon Securities -
Heliopolis, CairoPosted 4 years ago

39Applicants for1 open position

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Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
Create Ads on social media platforms.
Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.
Set up and optimize company pages within each platform to increase the visibility of company’s social content.
Define most important social media KPIs.
Stay up to date with the latest social media best practices and technologies.
Work with copywriters and designers to ensure content is informative and appealing.
Collaborate with Marketing, Sales and Product Development teams
Assist with crisis management, bad reviews, and negative news communications.
Create and maintain company social media pages and profiles.
Moderate user-generated content and messages appropriately, based on company and community policies.
Create and implement social media marketing plan and editorial calendar.
Track and analyze analytics reports to gain insight on traffic, demographics, and effectiveness; utilize this information to positively affect future outcomes.

Create Ads on social media platforms.
2 years of experience as a Social Media Specialist or similar role
Excellent knowledge of Facebook, YouTube, Google+ and other social media best practices.
Understanding web traffic metrics.
Experience with doing audience and buyer persona research.
Good understanding of social media KPIs.
Familiarity with web design and publishing.
Excellent multitasking skills.
Critical thinker and problem-solving skills.
Good time-management skills.