Senior Market Research Specialist

Confidential Company - 10th Of Ramadan City, Cairo

Applicants for
1 open position
Experience Needed:
More than 5 years
Career Level:
Experienced (Non-Manager)
Job Type:
Full Time
1 open position
About the Job
  • Helping shape and communicate our vision and mission.
  • Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends.
  • Developing strategies and managing marketing campaigns to ensure that products and services meet customers’ expectations and to build the credibility of brands.
  • Analyzing the success of marketing campaigns and creating reports.
  • Supervising advertising, product design and other forms of marketing to maintain consistency in branding.
  • Meeting with clients and working with colleagues across multiple departments.
  • Managing budgets spending and channels.
  • Organizing events such as product launches, exhibitions and photo shoot.
  • Analyzing our brand positioning and consumer insights.
  • Translating brand elements into plans and go-to-market strategies.
  • Establish performance specifications, cost and price parameters, market applications ,sales estimates and commissions.
  • Measure and report performance of all marketing campaigns, and assess ROI and KPIs.
  • Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term.
  • Assisting with product development, pricing and new product launches as well as developing new business opportunities.
  • Creating and managing promotional collateral to establish and maintain product branding.
  • Competitor and customer insights analysis (consumer market research).
  • Analysis of sales forecasts and relevant financial and reporting on product sales.
Job Requirements
  • Bachelor Degree in Business Administration or Economics.
  • Minimum 5 years within the custom Market Research.
  • Minimum 1 year of experience in a research agency is a plus.
  • Excellent command of English Language (Writing and Speaking).
  • Excellent Analytical Skills.
  • Excellent Presentation Skills.
  • Results Oriented.
  • Creative and decision maker.
  • Very good problem solving skills.
  • Demonstrates ability to maintain objectivity and a willingness to express a perspective.
  • High standards of ethical and intellectual integrity.
Industry: Manufacturing