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Job Description
- Content Marketing Specialist is needed to join our growing team in Egypt.
- Her/his main goal will be to generate leads through increasing web traffic and brand awareness through the marketing of content online.
- Develop and implement SEO and SEM/PPC strategies
- Create and manage link building strategies, content marketing strategies, and social media presences
- Develop and publish relevant SEO-optimized bilingual content
- Manage and maintain SEM/PPC campaigns
- Work on improving the site’s organic Google rankings (SERP), driving local and international traffic with a goal of increasing sales.
- Use Google Analytics, Google Ad Words, and other relevant sites
- Generate leads from different channels
- Drive traffic to company page
- Innovate and present new marketing platforms and strategies
- Develop engaging online content including forums, videos, graphics, and blogs; monitor and analyses content success
- Forecast marketing campaign growth and ROI for marketing campaigns
- Manage email and social media marketing campaigns
- Keep abreast of new social media sites, web technologies, and digital marketing trends
Job Requirements
- A bachelor degree in business administration, public relations, journalism, communication, educations, social science, or any related field.
- 3-5 years of experience in the organic search space.
- Proven track record of advanced and updated knowledge on SEO and SEM/PPC
- Proficient experience in Google Keyword Planner, AdWords, Google search console, Google Trends, Google Analytics & SEO tools.
- A strong analytical capability with the ability to meet deadlines is a quality necessary
- Bilingual Arabic/English creative copy writing and blogging is required.
- Able to read, analyze and interpret information effectively.
- Positive attitude
- Strong interpersonal skills, work well in teams and collaborative environments;
- Solid verbal and written communication skills.
- Working hours:
- Sun - Wed: 10:00am - 7:00pm
- Thur and Sat: 10:00am - 2:00 pm
- Annual Leave: 30 work days
- Salary Scheme: Basic salary+ Performance based bonus
- Very friendly and positive work environment.
- Big potential for career growth.
- Start Date: Immediate
- Studygram is an equal opportunity employer.
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