Senior Marketing Manager - Personal Healthcare
P&G -
Dubai, United Arab EmiratesPosted 4 years ago134People have clicked1 open position
Job Details
Experience Needed:
Career Level:
Education Level:
Salary:
Job Categories:
Skills And Tools:
Job Description
- Lead and define brand strategies and guarantee business growth, evolution and development of the brands across all channels.
- Promote an effective implementation of marketing campaigns, growing brand value and image through selection, evaluation and approval of the appropriate media, regarding product profile: consumer, doctor, shopper.
- Market planning (promotion, advertising, digital, price, point of sales, etc.) based on deep understanding of the consumer to create and develop true "love brands".
- Build positive relationships with the medical community and increase prescriptions based on full knowledge of the business model of prescription products.
- Genuine care to continue medical education and creation of value for physicians.
- Promote digital innovation via e-commerce and omni channel strategies (e-reps, eCME, CME, newsletters, direct mail, etc.)
- Budget management to ensure the return of investment, as well as seek optimization model via alignment within the region.
- Develop business cases to analyze the feasibility of new products and/or line extensions, generating business value for the brands assigned.
- Follow the "Good Marketing Practices", based on the regulation of the Compliance Officer.
Job Requirements
- Bachelor's or higher degree in Marketing, Business Administration or any business-related field
- +8 Years of experience in marketing
- +3 years experience in managing others and cross functional management
- Be and expert in marketing and/or sales pharmaceutical industry with prescription products and consumer industry, product launches, market research and advertising campaigns
- Ability and willingness to travel to regional geographies
- Entrepreneurial mindset to drive and develop the region and brands
- Excellent communication and leadership skills with a customer service orientation/attitude
- English and Arabic fluency
