Advertising & Branding Specialist
Cashcall -
Maadi, CairoPosted 4 years ago68Applicants for1 open position
- 20Viewed
- 7In Consideration
- 12Not Selected
Job Details
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Job Description
- Develop and implement advertising and branding strategy aimed to increase sales
- Develop Ad campaigns, including which media to advertise in, such as radio, television, print, online, and billboards.
- Create advertising plans and content to reach various demographics.
- Write creative briefs for products and services and coordinate with Agency to design and prepare advertisements.
- Coordinate with external agencies to Develop creative materials and advertising campaigns and methods for new or existing products or services.
- Request creative materials for marketing campaigns, including but not limited to print ads, billboards, marketing collateral, TV & radio spots, and digital communications including web banners, ads, email blasts, etc.
- Oversee all aspects of branding campaign, including graphic design, slogan development, personnel acquisition and publication revitalization.
- Create and manage social media presence and campaigns.
- Work with sales and marketing to develop and implement activation programs and to suggest and recommend events and shows to participate in.
- Manage day to day relationship and activities with outside Advertising, Social Media and media booking agencies.
- Liaise with different departments including Sales & Marketing to ensure successful development and implementation of advertising programs.
- Create a quarterly/yearly calendar of events, shows, occasions and develop special plans and materials if need be.
- Perform market research identifying areas upon which to focus
- Evaluates the effectiveness of programs and campaigns.
- Create advertising, branding and production annual plan.
- Research new advertising opportunities and test new creative ideas.
- Monitor the competition and be aware of market changes and developments.
Job Requirements
- 4+ years of work experience in advertising preferred in or Telecommunication or FMCG fields.
- Advertising artwork and copy writing
- Has desire and commitment to work in a fast-paced environment
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