Senior Marketing Specialist
KHEBRAT -
Heliopolis, CairoPosted 4 years ago30Applicants for1 open position
- 16Viewed
- 4In Consideration
- 10Not Selected
Job Details
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Job Description
- Ensure all marketing efforts are aligned with the annual marketing plan, brand positioning and overall objectives set for each of the operating assets.
- Conduct market research to find answers about customer requirements, habits and trends.
- Brainstorm and develop ideas for creative marketing campaigns.
- Assist in marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning … etc.)
- Handle the documentation and filing system of each campaign as per the company’s internal audit standard and requirements.
- Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail ... etc.)
- Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies.
- Monitoring the success of campaigns using various reporting tools.
- Writing effective SEO content for blogs, websites and social media accounts
Job Requirements
- Excellent organizational skills.
- Bachelor’s degree in Marketing/Communications/Public Relations/Business or a related discipline.
- Marketing, and/or agency experience.
- Very Good Command of English.
- Flexibility to work extra hours, remotely, or weekends when required.
- Flexibility to travel inside or outside Egypt.
- Demonstrate excellent communication skills.
- Solid experience in market research, analytics, and segmentation.
- Previous experience with Content Management System (CMS).
- Knowledgeable about social media channels (blogs, LinkedIn, Twitter, others) and capable of effectively leveraging them for content.
- Knowledge of HTML, CSS, and JavaScript, good understanding of web based and online marketing strategies as well as organic search, keyword optimization and reporting metrics.
- Exceptional writing, editing, proofreading, and research skills.
- Proficiency in Microsoft Word, Excel, PowerPoint and Outlook is a must.
- Strong interpersonal and client relations skills.
- Strong ability to make decisions and handle multiple issues simultaneously.
- Ability to work independently and in a team environment.
- Team player who can build strong relationships with different teams to plan and execute marketing campaigns and oversee their full life-cycle, including creative/copy development, data segmentation and reporting/analysis.
- Ability to exercise judgment within defined procedures and practices to determine action.
- Writing and Creative Content skills.
- Excellent time management skills and the ability to prioritize work and to handle multiple projects.
- Problems solving skills.
- Accept challenges and able to meet deadlines.
- Desire to be proactive and create a positive experience for others.
- Good research skills and attention to detail.
- This job is often privy to confidential information and as such, requires discretion and diplomacy.
