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Job Description
- Develop, implement and manage our social media strategy
- Define most important social media KPIs
- Work with copywriters and designers to ensure content is informative and appealing
- Collaborate with Marketing, Sales and Product Development teams
- Manage and oversee social media content
- Measure the success of every social media campaign
- Keep abreast of the latest social media best practices and technologies
- Use social media marketing tools such as Buffer
- Monitor SEO and user engagement and suggest content optimization
- Communicate with industry professionals and influencers via social media to create a strong network
- Provide constructive feedback
- Conduct simple keyword research and use SEO guidelines to increase web traffic
- Promote content on social media
- Update website content as needed
- Writing clear marketing copy to promote our products/services
Job Requirements
- 1-2 years of experience as a Social Media Coordinator or similar role
- Social Media Strategist using social media for brand awareness and impressions
- Excellent knowledge of Facebook, Twitter, LinkedIn, , Instagram, Google+ and other social media best practices
- Understanding of SEO and web traffic metrics
- Experience with doing audience and buyer persona research
- Good understanding of social media KPIs
- Familiarity with web design and publishing
- Excellent multitasking skills
- Critical thinker and problem-solving skills
- Team player
- Good time-management skills
- Great interpersonal and communication skills
- BA in Marketing or similar relevant field.
- Excellent writing and editing skills in English
