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Job Description
- Assist in the implementation of the brand strategy to ensure the achievement of all targets in support of the brand strategy.
- Provide monthly analysis of the brand performance (revenues & campaigns’ performances) providing recommendations.
- Implement and follow up brand plans calendar and follow up execution.
- Assist in the implementation of the brand yearly calendar along with regular follow up on all campaigns
- Assist in report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
- Maintain knowledge of the key competitive activity, new products, product improvements, and market/channel trends within the categories to keep competitive along with the research function
- Managing the yearly events/campaigns, including briefing, evaluation of agencies’ proposals & implementation of the event/campaign.
- Regular follow up on all ATL & BTL communication including coordination with PR & Digital Media.
- Reviewing different communication material to ensure correct usage of brand manual, content & images.
Job Requirements
- Suitable Bachelor’s degree.
- 1 - 2 years of experience in brand marketing.
- Results-oriented and have demonstrated creativity through prior work.
- Excellent objective-setting and analytical skills
- Excellent interpersonal skills
- Ability to steer a complex organization towards consistent brand communications.