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Senior Digital Marketing Executive

Abdan Software
Abu Dhabi, United Arab Emirates
Posted 4 years ago
88Applicants for3 open positions
  • 0Viewed
  • 0In Consideration
  • 0Not Selected
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Job Details

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Job Description

ABDAN.com is mobile and web Development organization based in United Arab Emirates, with headquartered in Abu Dhabi. ABDAN is committed to a high degree of quality and professionalism. With our intellectual understanding for cutting-edge technologies and techniques we provide quality solutions and services that adhere to industry standards, supported by our talented, self-motivated and highly specialized team.

By adopting agile methodologies that give emphasis to customer communication, and incremental software delivery; ABDAN strives to lead in the development of high-quality software solutions based on the most advanced technologies and using software engineering’s best practice.

Responsibilities:

  • Devise a digital marketing strategy and execution plan for various products and services on Abdan.com
  • Plan and effectively execute a social media strategy for generating demand for the services offered.
  • Plan and execute the strategy for Search Engine Marketing, and Social Media marketing to complement channeling of leads to achieve category target.
  • Manage the SEO effort including onsite and offsite strategy and execution.
  • Manage and execute SMS and Email marketing to deliver promotions to target audience.
  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
  • Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
  • Set up and optimize company pages within each platform to increase the visibility of company’s social content

Job Requirements

Requirements:

  • Excellent knowledge of SEO and AdWords programs & Pay per click (PPC) is a must.
  • Proven working experience in social media marketing
  • Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
  • Verbal and written communication skills
  • 1-2 years of experience in a similar marketing position, ideally within an agency
  • Strong knowledge of reporting and analysis tools
  • Strong data analysis, numerical and research skills
  • HTML code
  • Keyword research
  • Web content creation and management
  • Blog creation and management
  • Email marketing
  • Bachelor Degree in Business Administration, Marketing or any related degree

Skills:

  • Quality content writing skills
  • Good communication skills
  • The capacity to priorities and work across multiple projects
  • The ability to work as part of a team
  • Organizational skills
  • Multitasking
  • Internet skills
  • IT skills

Languages:

  • English – Excellent in writing, listening and speaking

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