Graphic Designer

Job Summary:

• To conceptualize, design and execute creative solutions that consistently and clearly communicate the company's brand identity, positioning and messaging through all brand touch points (including print, TV, radio, website, email, social media, retail, events, B2B and B2C marketing collateral, internal marketing and packaging, etc.), and effectively communicate the strategic intent for each tactic.
• This strategic, conceptual thinker will have a wide range of design capabilities and experience, with a solid background in visual communications, commercial art, print, digital, photography, video, branding and typography.

Job Duties & Responsibilities:

• Study design briefs to create high-quality creative work, from conception to execution.
• Illustrates concept by designing rough layout of art and copy regarding arrangement, size, type, and style, as well as related aesthetic concepts.
• Review final layouts and suggest improvements as needed.
• Develop graphics and layouts for product illustrations, company logos, websites, corporate branding, books, magazines, social media, exhibitions, corporate identity etc…
• Prepare illustrations or rough sketches of material, discussing them with clients and/or supervisors and making necessary changes.
• Prepare notes and instructions for workers who assemble and prepare final layouts for printing.
• Knowledge of online marketing and a good understanding of major marketing channels.
• Participate in a brainstorming session to share new design perspectives and ideas.
• Ensuring all projects adhere to visual brand guidelines.
• Creating design solutions that have a high visual impact by developing creative ideas & concepts and choosing the appropriate media and style to meet the required objectives.
• Work with copywriters and creative director to produce final designs.
• Ensure final graphics and layouts are visually appealing and on-brand.