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Job Description
- Assisting the strategic planning process for the assigned brands based on key consumer insights to enhance current portfolio and improve communication with consumers.
- Co-developing annual promotional plans for the assigned brands with brand manager and/or team.
- Working closely with trade marketing team to develop activities in alignment with distribution channels and overall brand strategy.
- Assisting the brand manager in monitoring the budget of the brand.
- Supporting in the execution of the digital strategy of the brand.
- Implementing the marketing plans by working with internal and external suppliers to deliver in a timely manner and on budget.
- Overseeing the development of communication and advertising materials such as websites, brochures, packaging, social media and in-store displays.
- Working closely with brand manager, team members and suppliers to ensure the proper management of events.
- Writing copy and preparing content for communication materials.
- Conducting pre and post promotion evaluations.
- Developing new brands with marketing team for new products, generating relevant names, assisting in the branding strategy and communication plans.
Job Requirements
- Bachelor’s degree in Marketing, Business Administration or any business-related field.
- 1 or 2 years of experience in marketing or advertising preferably in FMCG.
- Good command of English Language.
- Passion for the job and ability to cope with short term issues while keeping an eye on long term objectives.
- Leadership capabilities with a high sense of ownership.
- Creative thinking with good analytical skills.
- Flexibility to work under variable circumstances.
- Ability to work with people from different cultures creating the right team spirit.
- Excellent follow up & communication skills.
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