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Job Description
- Working in brand management means being a total business owner- not just a marketer. You will be the vision and strategy behind your brand- developing marketing plans and driving innovation.
- You will work to identify consumer, shopper, and customer insights and execute marketing tactics that will continue to grow your brand profitably.
- It is about growing our Brands, Business, and People.
- You will help us finding new and exciting ways to reach consumers.
About the Job
- Assist in coordinating and executing company brand promotion activities to profitability increase consumption with budgeted parameters.
- Identify innovative business building ideas to increase business prospects.
- Assist in developing promotional strategies for brand awareness and profitability.
- Provide assistance in developing brand positioning and communication strategies.
- Manage consumer and trade promotional activities and marketing events.
- Manage cross-functional teams to execute projects within assigned timelines and budgets.
- Collaborate with Market Research team to identify consumer trends and needs.
- Work with Research and Development (R&D) team and technical application team to convert innovative business ideas into saleable products.
- Provide necessary assistance to Marketing Manager in all activities pertaining to brand building.
- Support Marketing Manager to introduce new products in the market.
- Track marketing parameters such as pricing, distribution, and POS to assist in better positioning and brand optimization of company products.
- Assist in developing annual business plan for profitable company growth.
- Work with other business units to execute business plans to meet revenue targets.
- Analyze competitor performance and market trends to provide recommendations for brand development.
- Monitor and control expenses within allocated budget.
- Analyze consumption and shipment data and compares results to establish objectives to assure the effectiveness of marketing programs
Job Requirements
- Minimum experience not less than 3 years
- Experience in FMCG is a must .
- Excellent user of Social media .
- Demonstrated leadership and team skills
- Strategic thinking skills
- Analytical and problem solving skills
- Communication skills (written and oral)
- Creativity
- Results orientation
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