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Digital Marketing Specialist

Meta Information Technology Co.
Nasr City, Cairo
Posted 4 years ago
19Applicants for1 open position
  • 19Viewed
  • 2In Consideration
  • 17Not Selected
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Job Details

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Job Description

  • Manage the promotion of our new and existing games through marketing actions.
  • Preparing and building a digital marketing strategy and manage and report on advertising campaigns to increase downloads of our games
  • Bring new and big ideas to the table, as well as collaboratively build on others’ concepts to deliver game engagement and build brand passion
  • Understanding of brand strategy and ability to write strategic marketing briefs and persuasive POVs
  • Responsible to select appropriate channels and improve performance of the campaigns based on monthly budgets.
  • Measuring Return on Investment (ROI) and Key Performance Indicators (KPIs) and preparing advertising budgets.
  • Develop advertising campaigns to reach the target customers and achieve a high level of interaction.
  • Lead social media strategy development and execution for upcoming titles across various social platforms including, but not limited to: Facebook, Twitter, Instagram, Twitch, Reddit, Tiktok, and YouTube
  • Drive weekly social media reporting, insights and delivery through the use of analytics and CMS tools
  • Manage and optimize content on websites taking into account the configuration of search engines and data analysis website.
  • Editing, publishing and podcasting of podcasts and podcasts on various media
  • Bring new and big ideas to the table, as well as collaboratively build on others’ concepts to deliver game engagement and build brand passion
  • Follow up sales performance and provide the best solutions to increase the percentage of sales of the company.
  • Cooperate with all departments and departments to increase customer satisfaction and provide appropriate strategy.
  • Control competition and provide creative ideas.
  • Follow up the latest developments of digital technology periodically.

Job Requirements

  • Bachelor’s Degree in Marketing & Management Or what's equivalent to it
  • Clear knowledge of mobile and app environments
  • English Language: Fluent in speaking, writing and listening.
  • Must have an understanding of the video game industry, and overall enthusiasm for gaming.
  • Ability to manage all digital marketing channels.
  • Strong knowledge of online marketing tools, best practices.
  • Appetite for all things digital and social -- up to date on the latest platforms and technologies and desire to identify opportunities for strategic brand involvement
  • Mastery in dealing with SEO / SEM and Google Analytics site analytics and management with Hands-on experience with SEO / SEM, Google Analytics and CRM.
  • Understand the rules and basics of web design , stron
  • Knowledge of search engine optimization, advanced Word and Powerpoint skills
  • Possessing analytical skills and project management.
  • Ability to manage team work and communication excellence (Written and oral)
  • Editing and writing skills : to create and edit content for many digital platforms
  • Video Editing Skills
  • Preferably has background working in the field of marketing games ,phones and videos.

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