Social Media Specialist

sga -
Mansoura, DakahliaPosted 4 years ago

33Applicants for2 open positions

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Administer the agency's clients social media marketing and advertising.
Plan and execute plans to reach the target audience through appropriate channels (social media platforms , e-mail, etc...)
Brainstorm and develop ideas for creative marketing campaigns
Create social media strategies to achieve clients marketing targets including SWOT analysis, Sostac, competitive analysis, tactics, determine brand persona & brand voice.
Manage, create and publish original, high quality content
Administer all agency's social media accounts ensuring up-to-date content
Liaise with designers to ensure content is informative and appealing
Collaborate with account managers and Marketing and Product development teams to create social ‘buzz’ regarding new plans.
Facilitate client-company communication (respond to queries, get reviews and organize chats and Q&A sessions)
Deliberate planning and goal setting
Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
Content management
Creates marketing and social media campaigns and strategies, including budget planning, content creation, and implementation schedules
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs
SEO (search engine optimization) and generation of inbound traffic

Demonstrable experience leading and managing marketing database, email, social media and/or display advertising campaigns
Aware by SEO/SEM marketing
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in setting up and optimizing Google Adwords campaigns
Excellent communications & writing skills
Excellent English proficiency
Minimum of 1 year experience working directly in social media strategy at an agency
Excellent written and verbal communication skills
Solid presentation skills
Excellent organizational skills with the ability to be a self-starter and manage multiple projects
Demonstrate strategic insight to develop plans that align with the clients business objectives and proposed strategy