Job Details
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Job Description
- Develop content strategy aligned with short-term and long-term marketing targets
- Write clear, attractive copy with a distinct voice
- Prepare well-structured drafts using digital publishing platforms
- Interpret copywriting briefs to understand project requirements
- Collaborate with designers, PR and other professionals on large- and small-scale marketing projects (e.g. email campaigns and landing pages)
- Conduct high-quality research and interviews
- Promote content on social networks and monitor engagement (e.g. comments and shares)
- Identify customers’ needs and recommend new topics
- Coordinate with marketing and design teams to illustrate articles
- Measure web traffic to content (e.g. conversion and bounce rates)
- Update our websites as needed
Job Requirements
- Proven work experience as a Content Creator, Copywriter or similar role
- Portfolio of published articles
- Hands-on experience with Content Management Systems (e.g. WordPress)
- Excellent writing and editing skills in Arabic and English
- An ability to fact-check long-form content pieces
- Time-management skills
- Strong research skills
- Creativity
- Collaborative spirit
- Familiarity with SEO
- BSc in Marketing, English, Journalism or relevant field
