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Job Description
A multinational petroleum company is looking for Marketing Team leader;
Job Purpose
- Reporting to the Head of Marketing, the Marketing Team Leader is responsible for all aspects of delivering marketing excellence for the company.
- The aim is to build a good understanding of the market through the collection and analysis of data, to develop and implement marketing plans that support the business in achieving ambitions.
Principal Accountability
- Assists in the Development of Strategic Plans and annual financial budgets for the company.
- Responsible for the development and implementation of marketing plans and strategies to ensure delivery of Volume Targets and profitability.
- Ability to analyse VOM “Voice of Market” and derive marketing programs in response to market need.
- Accountable for the spend effectiveness of Marketing Funds ( by ensuring that marketing plans are focused behind growth and contain the right mix of marketing activities.
- Accountable for development of business cases and Post investment reviews for programs in the marketing calendar as marketing process
- Identifies the need for customer engagements, Training to improve implementation of Sector Strategy, CVP and Initiatives..
- Responsible for the development of tools, processes, and communication to customers to support X-selling & Premium Up- selling.
- Agency Management and review to ensure accurate implementation of programs.
- Gathers and maintains competitor intelligence through multiple sources, and report on competition and market trends.
- Assists in the development and maintenance of the company brand/product communication and support material including the website, literature material, POS, exhibitions, product launches, ATL, BTL, and sponsorship programmes.
- Ensures all material are consistent and in line with company’s brand positioning and objectives
Job Requirements
Minimum Requirements :
- University degree with 4+ years of experience in a similar capacity.
- Candidates with an Oil & Gas, petrochemical industry or FMCG industry will have a preference.
- Excellent computer literacy.
- Excellent knowledge of various software required for financial modelling and report writing.
- Self-motivated with Professional and positive approach.
- Able to work independently and in teams.
- A high level of problem-solving to support the company marketing goals.
- Strong financial and analytical skills in reviewing a company’s financial and sales performance and recommending corrective action where necessary.
- Market Segmentation, Marketing Research skills.