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Job Description
- Manage and coordinate all marketing, advertising and promotional staff and activities
- Conduct market research to determine market requirements for existing and future products
- Analysis of customer research, current market conditions and competitor information
- Develop and implement marketing plans and projects for new and existing products
- Expand and develop marketing platforms including social media platforms
- Manage the productivity of the marketing plans and projects
- Monitor, review and report on all marketing activity and results
- Determine and manage the marketing budget
- Deliver marketing activity within agreed budget
- Report on return on investment and key performance metrics
- Develop pricing strategy
- Create marketing presentations
- Liaise with media and advertising
Job Requirements
- More than 8 year experience in marketing field is a must (including 3 years in a similar position).
- Business or marketing-related degree or equivalent professional qualification
- Experience in all aspects of developing and managing marketing strategies
- Technical marketing skills
- Proven experience in customer and market research
- Digital marketing skills
- Experience with relevant software applications
