Digital Marketing Specialist

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Dokki, GizaPosted 5 years ago

10Applicants for1 open position

Job Details

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Main Job Duties:

Develop and manage digital marketing campaigns.
Oversee a social media strategy.
Liaise with Marketing, Sales and Product development teams to ensure brand consistency.
Work to improve our brand presence.
Manage and maintain the organizations website(s).
Write and optimize content for the website and social networking accounts such as Facebook and Twitter.
Track and analyses website traffic flow and provide regular internal reports.
Suggest and implement direct marketing methods to increase profitability
Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion.
Continually coordinate with the Search Engine Optimization of the website(s).
Write copy for email marketing campaigns.
Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing.
Work on printed material to supplement online products.
Writing blog posts may well be an integral part of the job.
Regularly track and get insights into competitors' strategies

Strong verbal and written communication skills.
Proven work experience as a Digital Marketing specialist.
Critical thinker and problem-solving skills
Team player
Good time-management skills
Editing and writing skills: You need to devise and edit content for various digital platforms.
Experience with visual communication principles.
Excellent analytical and project management skills.
An ability to multitask and perform under tight deadlines