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Job Description
- Creation of content which meets our customer standards
- Develop and deliver social media optimization (SMO).
- Stay current with social media trends and best practices.
- Research opportunities for new social marketing platforms and select adapt current Process to fit client needs.
- Develop, implement and manage our social media strategy
- Manage and oversee social media content
- Stay up to date with the latest social media best practices and technologies
- Review and approve content on a daily basis.
- Design digital media campaigns aligned with business goals
- Coordinate the creation of digital content (e.g. website, )
- Maintain a strong online company voice through social media
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Set up and optimize company pages within each platform to increase the visibility of company’s social content
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
Job Requirements
- 1-3 years of experience as a Social Media Specialist or similar role
- Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
- Familiarity with digital and web design
- Excellent in English
- Critical thinker and problem-solving skills
- Great interpersonal and communication skills
- BSc degree in Marketing or relevant field
- Good technical understanding
- Proven working experience in social media marketing or as a digital media specialist
- Adequate knowledge of web design, web development, CRO and SEO
- Additional qualification (knowledge of Photoshop, Final Cut Pro, Premiere Pro, Audacity or other media editing software)
- In-depth knowledge of multiple social platforms
- Knowledge of social media tools
- Design and visual content creation skills
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