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Trade Marketing Manager

Lino Oats
Mohandessin, Giza
Posted 5 years ago
96Applicants for1 open position
  • 34Viewed
  • 8In Consideration
  • 0Not Selected
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Job Details

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Job Description

Main Purpose:

Responsible for the planning and execution of all trade activities & the different visibility solutions in order to boost the demand in all trade channels.

Responsibilities:

  • Responsible for planning and execution the annual trade support plans across the various trade channels according to roadmap and in line with brand strategies & priorities.
  • Supports the implementation of the outlet classification plan & its regular update on quarterly basis.
  • Coordinates with the different stakeholders to develop the different visibility solutions & planograms as well to ensure its proper implementation in the market.
  • Supervises on the deployment of all merchandising material across the different trade channels.
  • Making deals and writing contracts with hypermarkets/stakeholders.
  • Responsible for releasing the monthly customer incentives in return to the granted display solutions & shelf shares.
  • Ensures customer compliance with all contractual agreements in different channels & outlet types.
  • Ensures proper installation & maintenance of all trade display solutions to maximize brand visibility & shelf shares.
  • Tracks & reports all competitor trade Marketing activities & evaluates its impact on the brands performance.
  • Assist in developing & executing consumer promotions in all/ specific trade channels when needed.
  • Ensures that the local that local market data is constantly up to date & complete to include all competitive information

Job Requirements

  • Education: Bachelor’s Degree in Business, Communications, Marketing or related field
  • 2-4 years’ experience in similar role
  • Proven experience in FMCG industry is a must
  • Excellent command of English language (Speaking, reading and writing). Computer Skills: MS Word Skills Advanced MS Excel Skills Advanced MS PowerPoint Advanced MS Outlook Skills Advanced
  • Strong communication, presentation and leadership skills
  • Demonstrated success in managing marketing campaigns
  • Excellent interpersonal skills with the ability to work efficiently and effectively within a collaborative, cross-functional environment

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