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Job Description
Key Responsibilities
- Developing social media content plans that are consistent with the company’s identity.
- Developing social media content plans that are consistent with our Clients identity.
- Creating consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns.
- Managing a high volume of daily social media posts.
- Communicating with social media followers, including responding to queries in a timely manner.
- Developing and managing social influencer programs and attending social influencer events.
- Using analytical tools such as Google Analytics, Hootsuite Pro, and Facebook Insights to monitor and evaluate the company’s social media presence and performance.
- Preparing monthly reports on social media marketing efforts.
- Suggesting recommendations to adjust the social media marketing strategy for optimal results.
- Staying up to date on best practices and emerging trends in social media.
Job Requirements
Skills and Qualifications
- Bachelor’s degree in journalism, communications, marketing, or a related field.
- 3 or more years of social media experience including planning and managing content in a corporate, or agency setting.
- Excellent written and verbal communication skills and must have a thorough understanding of social media management and strategy.
- Experience using various analytics software.
- Multi-tasking and time-management skills, with the ability to prioritize tasks.
- Ability to work in a fast-paced, high-pressure environment.
- Strong project management or organizational skills
- In-depth knowledge and understanding of social media platforms and their respective participants (Facebook, Youtube, Twitter, Flickr etc.) and how they can be deployed.
- Ability to effectively communicate information and ideas in written and verbal format.
- Ability to build and maintain client relationships.
- Team player, with the confidence to take the lead and guide other departments when necessary.
- Good technical understanding and can learn new hardware and software quickly.
