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Job Description
Job Description :
- Manage and execute search strategies for clients across a variety of industries, using both paid search and organic tactics.
- Develop and implement link building strategy.
- Devise content strategies, research and test keywords, manage Pay-Per-Click campaigns, analyze click-through data and identify synergies between SEO and SEM to inform both strategies.
- Review and analyze company and clients’ sites for areas of improvement.
- Optimizing landing pages for search engine optimization.
- Researching and implementing content recommendations for organic SEO success.
- Research and analyze competitor advertising links
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
- Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
- Set SEO analysis market research and strategy.
- Create an effective SEO / SEM plan.
- Managing all SEO activities such as content strategy, link building and keyword strategy to boost rankings on all major search engine networks.
- Preparing detailed strategy reports.
Job Requirements
- Years of experience: 4+ SEO, SEM
- Experience in WordPress is a MUST
- An up-to-date, working knowledge of current, past, and projected trends in the SEO and Google Adwords
- Knows how to find a niche
- Solid understanding of online customer acquisition funnels.
- Excellent writing skills
- Having a technical background is a plus
