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Media Buyer

mira
New Cairo, Cairo
Posted 4 years ago
25Applicants for1 open position
  • 25Viewed
  • 8In Consideration
  • 3Not Selected
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Job Details

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Job Description

We are looking for a Media Buyer to negotiate and buy advertising inventory for the company. You will ensure that ads reach target audiences through high-quality channels at the lowest possible prices.

In this role, you should be an effective negotiator, critical thinker and able to establish trust and build rapport with media professionals. If you’re knowledgeable about current media channels and advertising options, we’d like to meet you.

Your goal will be to optimize ad exposure and outdo competition while staying within budgets.

Responsibilities

  • Help identify target audiences and plan effective media campaigns
  • Optimize plans and budgets according to the best media mix
  • Prepare schedules and adjust when needed
  • Experiment with new platforms and channels
  • Ensure ads are creative and displayed appropriately
  • Monitor costs, efficiency, and return on investment (ROI)
  • Developing effective media buying strategies
  • Report to top management and build long-term strategies
  • Compare and negotiate rates, ad space, and airtime

Job Requirements

  • Proven experience as Media Buyer or similar role; experience in digital media is a must
  • Familiarity with media-buying, planning, and research
  • Interest in following advertising and media trends
  • Working knowledge of media analytics software
  • Excellent communication and negotiation skills
  • Organizational and multitasking abilities
  • Attention to detail
  • Critical thinking skills
  • BSc/BA in Marketing, Advertising or related field is a huge plus

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