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Marketing Manager

Toucan Egypt
Cairo, Egypt
Posted 5 years ago
164Applicants for1 open position
  • 41Viewed
  • 0In Consideration
  • 3Not Selected
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Job Details

Experience Needed:
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Skills And Tools:

Job Description

  • Create/a comprehensive strategic global marketing plan for the new & existing products
  • Manage all the related marketing campaigns, events, digital marketing & PR in Egypt
  • Manage the development & implementation of the brand strategy.
  • Support the creation of all marketing collateral & Sales support tools.
  • Perform market segmentation, targeting & positioning for each product.
  • Manage the marketing budget.
  • Ensuring the brand identity and positive brand image is kept in all communication with customers, brand partners and ambassadors throughout all departments
  • Actively develop, identify, plan and execute marketing & PR strategy
  • Actively lead social media content creation and social media related community initiatives worldwide but with focus on Egypt and the Middle East, including but not limited to brainstorming and executing event activation as well as content gathering and file keeping
  • Develop and maintain contact database
  • Biweekly reports on Marketing/ PR and social media analysis
  • Communicate with industry professionals and influences via social media to create a strong network including constructive feedback

Job Requirements

  • F&B Experience

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