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Job Description
Marketing & Sales Executives has three primary responsibilities:
- Identifying new sales leads
- Pitching products and/or services
- Maintaining fruitful relationships with existing customers
When it comes to generating leads, day-to-day duties typically include:
- Researching organizations and individuals online (especially on social media) to identify new leads and potential new markets
- Researching the needs of other companies and learning who makes decisions about purchasing
- Contacting potential clients via email or phone to establish rapport and set up meetings
- Planning and overseeing new marketing initiatives
- Attending conferences, meetings, and industry events
When it comes to the challenge of actually selling, other typical duties include:
- Preparing Proposal , PowerPoint presentations and sales displays
- Contacting clients to inform them about new developments in the company’s products
- Developing quotes and proposals
- Negotiating and renegotiating by phone, email, and in-person
- Developing sales goals
- Write reports and provide feedback to upper management about what is and is not working
Job Requirements
- Media experience is a MUST
- Experience (+ 2 years)
- Sales personality and a hunger to chase and generate new leads from cold calls and meetings
- Strong communication skills