Marketing Manager

Inca & Co - New Cairo, Cairo

Applicants for
1 open position
Experience Needed:
3 to 6 years
Career Level:
Job Type:
Full Time
1 open position
About the Job
  • Manage the company product portfolio and the strategic 4 p’s mix
  • Manage the b2b sales team and create loyalty programs for our b2b accounts
  • Generate overall sales strategy for the company by product, volume, capacity and market segment.
  • Responsible for semi-annual market competition intelligence survey to compare INCA and other competitors in terms (Price, product, segmentations, geo-area covered). Take all needed corrective actions to adapt
  • Manage advertising agency campaigns, collaterals agencies, and social media agency
  • Achieves financial objectives by preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
  • Develop a clear measuring tools for all our marketing activities.
  • Coordinate with the operations manager and designers and finance in all future adverting campaigns and schedule time for all the needed.
  • Supervise with retail operations, monthly sales numbers to understand the marketing performance.
  • Create the right communication tools to reflect our internal culture.
  • Create and execute the company marketing plan in terms of events, activations, online and offline.
  • Handling the brand online, by developing clear content strategy and manage online sales.
  • Manage all partnership deals and collaborations.
  • Manage all the brand PR activities
  • Create and manage INCA Employer branding guideline and be present in all events and exhibitions.
  • Propose new ideas regarding collaborations and make sure the brand is well reflected.
  • Formulate clear KPI’s for the department and own the marketing budget.
Job Requirements
  • AUC / GUC Graduates only.
  • From 3-6 years experience in marketing supervisory level
  • Analytical Skills
  • Market Research Background
  • Dealing with Advertising Agencies
  • Can manage Sales performance in coordination with both Finance & Retail Departments
  • Experience with content development & Art Design
About this Company

Inca & co. Is a fabric and lifestyle home furnishings brand. Creating visual diaries by developing prints, patterns, textures and colors.
Memories for the new global nomads.

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