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Job Description
Summary
- The Graphic Designer will be responsible for creating graphic art needs for the House of Cocoa brand and support the associated departments. This work will cover working on packaging, instore marketing and social media related design activities. This person will be the point person on the creation of all graphic needs for specific projects as dictated by the Design and Projects Manager.
Essential Duties and Responsibilities:
- Design layouts to deliver a wide range of visual assets/materials and produce documents from design concept to final format.
- Provide advice on the development of presentation-ready material and customizing of graphics needs.
- Create graphic design materials for print and online environments, including websites, handouts, posters, newsletters, signage, advertisements, digital marketing, etc.
- Be current by generating engaging, memorable visual and copy concepts, especially in packaging related designs, by researching design trends and best practices, new technologies and applications.
- Contribute to the development, maintenance and updating of graphics, visual identity usage, and logo guidelines for House of Cocoa.
- Develop user-friendly templates and provide support to internal teams on working with templates and adhering to corporate brand standards.
- Ensure graphic design content is aligned with target demographic, in coordination with the marketing team.
- Identify areas of improvement for House of Cocoa’s graphic design strategy.
- Other duties as requested.
Job Requirements
Minimum Qualifications
- Bachelor’s Degree in Graphic Design or Equivalent relative to Field of Expertise.
- Minimum three to five years’ experience in a graphic design, publishing role.
- Previous video production, editing experience considered a valuable asset.
- A diploma in graphic design, digital media, visual communications or another closely related field is required, while a degree is preferred.
- Strong understanding of marketing concepts in the context of various print and digital media.
- Proficient in a wide range of media formats and design software technologies, including Adobe Creative Suite (Illustrator, InDesign, and Photoshop).
- High computer literacy, including effective working proficiency in customer relationship management software, Microsoft Office programs including Word, Excel, PowerPoint, and Outlook.
- Demonstrated ability to collaborate with others to develop, fine-tune and produce effective visual concepts, designs and layouts.
- Demonstrated ability to create and maintain a consistent and audience-appropriate standard of graphic design across web, print and multi-media materials.
