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Job Description
- Develop a marketing strategy in accordance with the overall company goals and vision
- Prepare and manage a marketing plan for an intended product, service, idea or event
- Help create and promote the overall brand identity of the company
- Be a vital force in the creation and distribution of all varieties of marketing materials
- Plan, direct, and organize advertising and promotional campaigns/events
- Collect and analyze market research data and apply it to current projects
- Identify potential markets and test them extensively
- Provide updated status reports with statistics concerning current marketing projects
- Run campaigns across multiple social media platforms
- Design and oversee ad layouts
- Write copy and content for marketing material
- Attend marketing conferences and seminars as required
- Oversee and prepare marketing budgets
- Establish beneficial pricing strategies
- Negotiate advertising contracts
Job Requirements
- Experience in sales, marketing, advertising, and brand management
- Experience in website design and content development; experience in copywriting
- Digital marketing/advertising expertise
- Experience crafting spreadsheets and other data collection/presentation methods
- Stellar written and oral communication skills
- Experience in a previous marketing agency from 1 to 3 years