Digital Marketing Specialist/ Social Media Specialist

• We are looking for a marketing specialist to maintain brand integrity across all company marketing initiatives and internal/external communications.
• His/her responsibilities include assisting operation teams with regards to clients marketing plans and 3rd parties plan development, crafting plans and developing marketing guidelines to promote our company across various channels (digital & social Media); evaluate, propose and develop company branding, marketing & communication materials.
• Ultimately, you will ensure our brand message and tone are consistent across all online and offline channels.

JOB Main Responsibilities:

• Develop and manage digital marketing campaigns
• Develop and manage our social media strategy and implementation
• Manage and maintain the organization’s website
• Write and optimize content for the website and social networking accounts such as Facebook, Twitter, and Instagram.
• Planning and execution of all communications and media actions on all channels, including online and social media
• Track and analyze website traffic flow and provide regular internal reports
• Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
• Continually work on the Search Engine Optimization of the website
• Fix any errors or bugs in online content
• Edit and post videos, podcasts and audio content to online sites
• Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments