Job Details
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Job Description
Main Job Duties:
- Maintain strong relationship with media/tech bloggers/KOL/celebrities and maximize press exposure in all channels.
- Conceptualize innovative stories and media kits to support initiatives and maximize newsworthiness.
- Negotiate the best advertising rate with different media and agency.
- Coordinate and communicate with agencies and internal departments for all PR related events.
- Identify joint promotion and celebrity endorsement opportunities.
- Work closely with PR agency to update and control the press, KOL and celebrities list
- Collect and gather information related to competitors activities.
- Propose and establish online & offline communication plans to be in line with the global brand strategy and guidelines.
- Prepare press releases and newsletter translation in both English and Arabic.
- Assist in planning and implementation of effective advertising and marketing strategies to promote brand image and business
- Provide support to marketing programs, advertising and promotion campaigns, including customer acquisition and retention to meet business goals and targets.
- Other tasks that assigned by line manager and department leader.
Job Requirements
- Bachelor Degree holder with minimum 3 years relevant experience in mobile industry.
- Background of working for agency is a plus.
- Extensive knowledge of local media landscape and excellent tech media/tech bloggers/KOL/celebrities/agencies contacts in Egypt. Especially be expert in working closely with tech bloggers.
- Strong interest in technology.
- Excellent interpersonal, communication and presentation skills.
- Good connection with tech/lifestyle media, press, tech bloggers, celebrities, etc.
- Strong network in local market.
- Able to work multi-tasks, meet deadlines and work under pressure.
- High Proficiency on both written and spoken in English and Arabic.
- Creative and open-minded.
