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Job Description
- Track and analyze website traffic flow and provide regular internal reports
- Execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Work with teams to achieve sustainable growth for the product.
- Coordinate the creation of digital content (e.g. website, blogs, press releases, and podcasts).
- Tracking ad budgets, A/B testing ad creative, keyword research, setting up
audiences, and optimizing for conversions and KPIs - Monitoring on-going campaigns and ensure their optimum performance
- Identify target audiences and analyzing their attributes, behavior and media consumption habits
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Develop brand awareness, generate inbound traffic and cultivate sales and leads
- Brainstorm and develop ideas for creative marketing campaigns
Job Requirements
- Advertising Agency Experience will be preferred
- Google AdWords Certified
- Ability to learn and improve with a fast base
- Basic knowledge of SEO
- Marketing background or course will be preferred
- Good knowledge with Snapchat is preferred not essential
- Strong experience in Google AdWords with Good Results
- Very good level of English reading, writing, speaking
- Excellent Level of computer skills
- Excellent understanding of digital marketing concepts and best practices
- An expert on creating ads and campaigns
