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Job Description
- Monitor relationships with existing customers through CRM systems
- Ensure the CRM system provides an effective sales funnel
- Develop and implement marketing techniques that will drive new customers
- Set specific marketing strategies to retain customers
- Plan and manage multi-channel marketing campaigns
- Suggest new methods to address customers’ needs
- Track marketing metrics and trends, like conversion rates and web analytics
- Assist with organizing promotional events to reach prospective customers
- Review and select CRM software that meets our company’s needs
- Conduct market research to follow trends and competition
Job Requirements
- Proven work experience as a CRM Director or similar role
- Solid background in customer acquisition strategies
- Technical expertise with CRM and analytical systems
- Knowledge of online marketing methods and best practices
- An ability to manage marketing projects end-to-end
- Strong communication skills along with a customer-oriented attitude
- BSc in Marketing or relevant field
- Preferable Real Estate background
