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Digital Marketing Campaign Manager

The Portal
Maadi, Cairo
Posted 5 years ago
115Applicants for1 open position
  • 49Viewed
  • 28In Consideration
  • 21Not Selected
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Job Details

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Job Description

The Portal Agency - Cairo is looking for talented Digital Marketing Campaign Manager and proactive people to join its team.

  • As a Digital Marketing Campaign Manager, you will lead the activities in line with the execution of the marketing plan for the Company.
  • Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising Maintaining social media presence across all digital channels.
  • To build full plan with content creation to cover campaign objectives & syncing with designers to provide with relevant designs.
  • Brainstorm new and creative growth strategies.
  • Measuring and reporting on the performance of all digital marketing campaigns.
  • Developing, implementing and managing marketing campaigns that promote a company and its products and/or services.
  • Enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.
  • Executing campaigns across a variety of platforms, including Facebook, Instagram, YouTube, Twitter, LINKEDIN.
  • Working with sales account management team to acquire client assets and coordinate campaign launches.
  • Working with delivery team “Designers” to ensure full, on-time, and efficient delivery of advertising campaigns Working with billing team to accurately track what to bill clients on social campaigns. Communication with external teams when necessary, including client or agency teams, social vendors, and partners.
  • Evaluating competitor’s Digital Marketing strategies and creating plans to overtake them.
  • Assist with the execution of the online marketing strategy, website and landing page maintenance, online analytics, and email marketing.
  • Create the lead-generation strategy and execution Plan, and are accountable for campaign performance and revenue goals
  • The Digital Marketing Campaign Manager will help implement marketing activities across a variety of online channels as well as assist with marketing support.
  • Oversee a social media strategy
  • Track and analyze website traffic flow and provide regular internal reports.
  • Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
  • Continually work on the Search Engine Optimization of the website(s)
  • Fix any errors or bugs in online content
  • Follow a theme/template for social media (Branding - Instagram theme - Blog - Pinterest - Facebook - Twitter)
  • Perform keyword research to drive organic traffic growth
  • Execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
  • Implement social media strategies and measure the impact of social media programs
  • Integration, monitoring and analysis of social media trends and their reporting analytics
  • Develop and implement effective SEO strategies
  • Write and optimize content for the website and social networking accounts such as Facebook and Twitter.

Job Requirements

  • 2 to 3 years' experience required.

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