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Job Description
- Developing a yearly marketing plan to promote the company and its products according to its objectives.
- Oversee the marketing budget of the company.
- Coordinating with the sales manager to align the marketing objectives with the sales objectives according to the strategy of the company.
- Reporting to the management team.
- Monitoring campaign performance.
- Driving revenue growth and profitability.
- Maintaining and improving the image of our brand.
- Ensuring the brand is maintaining its competitive advantage in the market.
- Responsible for the go-to-market plan from product concept testing until launching.
- Seeking to reach out more segments through current and new products and driving the lifetime value of those targeted segments.
- Identifying distribution gaps and channels for the organization's growth.
- Developing marketing initiatives and assuring customer satisfaction.
- Managing communication related activities.
- Responsibility for research initiatives including product acceptance, price audit, usage of the target segments.
- Responsibility for managing advertising agencies and relevant agencies.
- Promoting the corporate brand.
Job Requirements
- Bachelor degree in marketing or a related field.
- An MBA is a plus.
- Experience of 5-8 years in marketing.
- Managing budgeting process.
- Strong analytical and project management skills.
- Delivering marketing campaigns.
- Excellent communication skills.
- Fluent in English.
- Leadership skills.
- Excellency in using (MS Office, Adobe Creative Suite, CRM, Web analytics, Google AdWords etc.)