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Job Description
- Write, edit and proofread content, from writers, designers or videographers.
- Formulate a cross-platform content strategy.
- Brainstorming for generating ideas.
- Track web analytics to ascertain content engagement levels.
- Manage content across all platforms, including email and social media.
- Plan and execute a content strategy that drives high engagement.
- Serve as editor-in-chief for all content to ensure quality, clarity and consistency.
- Collaborate with brand, product and sales managers to create promotional concepts.
Job Requirements
- 2 years experience as content manager/marketer.
- Understanding of content marketing tactics, such as SEO, digital advertising and social media marketing.
- Demonstrated ability to lead content marketing campaigns
- Strong Google Analytics, WordPress and Adobe Acrobat/Illustrator skills
- Excellent written and verbal communication skills.
- Adept at keyword placement and SEO best practices.
- Highly computer literate and advanced knowledge of HTML.
- Experience with social media management.
- Creativity and ability to create content.