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Skin Health Pharmacy Brand Manager

Johnson & Johnson
Dubai, United Arab Emirates
Posted 5 years ago
131People have clicked1 open position
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Job Details

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Job Description

Role Overview

Lead J&J’s pharmacy strategy for skin health brands driving existing equities including Aveeno as well as new brand launches across the Middle East, Turkey & Africa.

Duties and Responsibilities

Main Accountabilities

  • Create and build the business model for J&J to successfully launch into premium skincare within the pharmacy channel & be able to present recommendations to the AMET board
  • Utilise strong understanding of launches in other regions/competitors in AMET to lead, educate and gain the required resources to launch within months and drive sustainable success
  • Work with local partners (activation managers & commercial teams) to evaluate the size of opportunity, prioritise launch markets & implement go-to market strategy and support.
  • Collaborate with cross-functional team to deliver speed to market with strong launch package/fundamentals to support local implementation. Locally customise claims & artwork gaining regulatory approval whilst also partnering with supply chain to ensure a healthy stock position.
  • Partner with HCP team to co-develop a strong professional-first support model including detailing, digital, PR, attendance at conferences & outstanding in-store execution.
  • Work with the sales team & plan field visits to obtain feedback from KOLs & reps on all marketing elements.
  • Provide all reports and analytics on brand performance and opportunities to grow the business
  • Responsible for total P&L ownership, driving strategic recommendations & owning the overall budget management including regular analysis of marketing expenses.
  • Contribute to the success of the wider skincare team, uniting behind the ambitious vision of what J&J AMET wants to achieve in skincare. Leverage learnings & best-practice across the broader marketing team
  • Contribute to the culture of innovation, collaboration and talent development across marketing

Main interfaces/collaboration

  • Marketing Manager
  • Senior Marketing Director
  • Regional marketing teams
  • Commercial Managers
  • Brand Activation Managers
  • Digital Manager
  • Finance team
  • GSI – Local and regional
  • Shopper Marketing team
  • Supply Chain team
  • Distributors
  • Agency partners – PR agency
  • Lead Customers (Retailer Management)
  • Regional Influencer Managers

Job Requirements

Key Competencies/ Skills required

  • Beauty/Dermocosmetic industry experience with progressive marketing roles
  • Work with key brand influencers including KOLs, HCPs & in-store beauty advisors
  • Demonstrated ability to construct targeted and compelling communications for professionals, utilising traditional and digital media
  • Strong leadership style capable of directly interacting with management board
  • The scope of the role will encompass everything from developing strategic programs to the tactical execution of the strategy
  • Candidates should have an entrepreneurial spirit and a ‘can do’ attitude
  • Proven track record in developing brand campaigns and delivering share growth
  • Sales / Shopper / Trade marketing experience a plus
  • Experience of launching new products with excellence
  • Excellent interpersonal skills, with the ability to lead through influence, particularly with Commercial and Distributor organizations
  • Skilled in Word, Excel and Power Point
  • Strong analytical capability
  • Good financial acumen – proven ability to connect in market dynamics with financial implications and be able to make decisions to drive business results.
  • Strong written and oral communication skills and presentation skills
  • Well-structured, focused & setting clear priorities
  • Proven self-starter with strong initiative, enthusiasm for business, and results orientation.
  • Feedback – Receiving & Giving feedback ability
  • Proactive & Self-confident
  • High Ethical standards & follows JnJ Credo
  • Must be able to work well in cross functional teams, both as a team player and a team leader

Main Performance Measures

  • Business results – sales targets, share targets, and P&L targets
  • 360 Feedback from key partners


Qualifications

  • University degree in Business administration or respective studies
  • MBA degree a plus
  • 4+ years of Marketing Experience
  • Excellent Verbal and written English skills; Arabic is a significant plus

Other Job Specific Skills:

  • Working in multi-functional cross-cultural teams.
  • Must be able to travel regularly across AMET Region

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JobsMarketing/PR/AdvertisingSkin Health Pharmacy Brand Manager