Senior Social Media Specialist
Ebling -
Dokki, GizaPosted 5 years ago45Applicants for1 open position
- 42Viewed
- 6In Consideration
- 36Not Selected
Job Details
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Job Description
- Execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification Ability and creativity to integrate and effectively use all social media channels highly common among online communities
- Ensure ads are creative and displayed appropriately
- Monitor KPIS and return on investment (ROI)
- Tracking ad budgets, A/B testing ad creative, keyword research, setting up, and optimizing for conversions and KPIs
- Keep abreast with industry trends, new platforms and digital advertising Techniques and latest technologies
- Responsible for monitoring Social Media channels, and online replies tocustomers ( Our Brand 's moderation guidelines)
- Identify target audiences and analyzing their attributes, behavior and media consumption habits
- Monitoring on-going campaigns and ensure their optimum performance
- Brainstorm and develop ideas for creative marketing campaigns
- Preparing insightful campaigns reports..
Job Requirements
- Excellent understanding of digital marketing concepts and best practices
- 3-5 years experience is a must
- Advertising Agency Experience will be preferred
- Familiarity with media-buying, planning and research
- An expert on creating ads and campaigns.
- Excellent knowledge about Facebook, Instagram, YouTube, Snapchat, Twitter & all social channels
- Familiarity with media planning and buying tools,
- Interest in following advertising and digital media trends
- Excellent understanding of online media buying, implementation and optimizations
- Organizational and multitasking abilities
- Attention to detail