Trade Marketing Specialist

Confidential Company - New Cairo, Cairo

5
Applicants for
1 open position
Experience Needed:
More than 5 years
Career Level:
Experienced (Non-Manager)
Job Type:
Full Time
Salary:
Confidential, Annual Bonus, Family Health Insurance
Education Level:
Bachelor's Degree at least
Languages:
Arabic, English
Vacancies:
1 open position
Travel Frequency:
Up to 25% travel
About the Job
  • Having in-depth knowledge of HA & Electronic Goods industry & products in addition to study the market dynamics & competition, to capitalize on opportunities & minimize threats.
  • Keep abreast of Beko’s product portfolio & customers segmentations.
  • Consolidate & Analyses market data (Segment, position and market share)
  • Do periodical demographic analysis.
  • Identify industry and market trends/risks/opportunities that impact the business and determine business implications and support the development of strategic alternatives.
  • Report different activities of marketing intelligence related to our products.
  • Work clearly with sales department for the achievement of business objectives to increase profit and meeting local budget and sales target.
  • Manage, execute and follow up yearly BTL calendar in alignment with marketing calendar across the assigned categories, brands & seasonality.
  • Overlook the production of POSM and ensure on time delivery and dispatch to the country in time for the launch and monitor the of POSM implementation in the market.
  • Ensure the implementation of merchandising & POS materials to answer the local marketing plans needs.
  • Monitor & Report Listing & Distribution file to ensure distribution of new launches and pillar products.
  • Prepare daily, weekly and monthly status report.
Job Requirements
  • BA/BSc of a well-disciplined University, preferably in Marketing related studies
  • 5-8 years of experience (same industry is highly desirable)
  • Strong interpersonal, communication & negotiation skills
  • Good command of English
  • Computer literate & MS package professional (SAP user is valued)