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SEO/SEM Specialist

CloudInn
Cairo, Egypt
Posted 5 years ago
11Applicants for1 open position
  • 11Viewed
  • 4In Consideration
  • 7Not Selected
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Job Details

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Job Description

  • Create a long term SEO plan based on business objectives.
  • Implement on-page optimization and off-page optimization.
  • Increase website visibility on search engines.
  • Increase Clicks Through Rates (CTR) and improve search engine rankings.
  • Responsible for website ranking, in depth keyword research, link building, creating website and blog content.
  • Analyze competitor's performance for organic traffic insights.
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
  • Aware and updates of latest SEO/ SEM trends and best Ppractices
  • Work with the development team to ensure SEO best practices
  • Perform ongoing keyword discovery, expansion and optimization
  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Track, report, and analyze website analytics and PPC initiatives and campaigns
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Optimize copy and landing pages for search engine marketing
  • Develop and implement link building strategy
  • Work with content and artwork team to drive SEO in content creation and content programming
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Job Requirements

  • 3+ years of experience at a similar position
  • Previous experience in Google Analytics, Google Ad words, Facebook Advertising and SEO techniques is a must
  • Experience in SAAS and B2B software solutions is preferred .
  • Graduated: BSc/BA in Marketing or Relevant Field

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